MARKETING AGENCY SELECTION SCORECARD

What ARe the factors for Selecting a Marketing Agency?

Choosing a marketing agency is an important task -- one vital to your business' bottom line. Thus, marketing agency selection criteria can encompass the evaluation of everything from RFP completeness to the agency's own financial viability. With so many factors to consider, how do you ensure you make the right decision?

mARKETING aGENCY selection criteria to consider:

This FREE Marketing Agency Selection Scorecard is a Microsoft Excel-based evaluation template with criteria weighting capabilities. It covers the major factors for selecting a marketing agency, including:

• Adherence to RFP instructions
• Key company information
• Levels of understanding
• Industry experience
• Costs and fees
• And more
  

Simply fill out the form to get your FREE marketing agency evaluation scorecard template.